It's a small square with a big meaning.
Last fall RCMP members throughout Canada donned a small patch of moose hide on their breast pocket to raise awareness for violence against women and children as part of the Moose Hide Campaign.
"Wearing the square has started conversations," says RCMP Cpl. Rick Sinclair, who works with Winnipeg's Aboriginal Police Services. "People have been asking what else they can do to prevent violence in our community."
RCMP members join more than 1.2 million others wearing the pin, signifying a commitment to protecting women and children.
"We started this out as a way to raise awareness for violence toward Indigenous women but we quickly learned it's an issue shared by women all over the country," says Paul Lacerte, who created the campaign with his daughter Raven seven years ago.
The pair thought of the campaign on a moose hunt near British Columbia's 'Highway of Tears' where dozens of women and girls have died or disappeared.
"I'm really excited the RCMP has permission and encouragement to wear the pin on their uniform," says Lacerte, adding that in some places, the local RCMP detachment is among the first to take on the campaign.
The RCMP's commitment to the Moose Hide Campaign goes beyond wearing the pin. A variety of events and workshops about gender-based violence were organized alongside the campaign.
Sinclair says RCMP events in Manitoba included a community bike ride in Gypsumville, a walk in partnership with a local friendship centre in Swan River, and a youth hockey game in Gillam.
"It's another way we can demonstrate we're willing, able and prepared to work with all communities to prevent violence," says Sinclair.
Sinclair says the Moose Hide Campaign has inspired some to get more involved in preventing violence.
"People want to contribute, give their time, and work with the RCMP," he says.